Strategic Plan with Stretch Goals Becomes Blueprint for Running JELF

132 year old Jewish service organization with a new executive director wanted a new strategic plan that really stretched the organization to do “more.” Based on input from a full range of stakeholders – the board, staff, partner agencies, donors, and clients – the resulting 4-year plan expanded programming and shifted the board’s focus from the program to fundraising. The plan has served as a template for all aspects of running the organization. In the first two years they achieved 50% of their fundraising goal and most of the programmatic goals